Our Story

A Spirit of Place.

Código 70470 was born in San Juan del Río, Oaxaca — a place where mezcal is not manufactured, but inherited.
Here, the land, the climate, and generations of knowledge shape every bottle. Our mezcal is a reflection of where we come from and the traditions that continue to guide us.

01
San Juan del Río

The story begins with where we are from.

San Juan del Río is more than our home. It is the foundation of Código 70470.

Our landscape, our people, and generations of mezcal-making knowledge come together here to create a spirit that could only come from this place.

This is where our story begins.

02
The Origin of 70470

Our origin is not part of the story. It is the story.

70470 is the postal code of San Juan del Río, Oaxaca — the place where our family comes from, where our agave grows, and where our palenque stands.

We chose 70470 because it represents something that cannot be recreated elsewhere: our origin.

Every bottle carries the identity of one village, one palenque, and generations of knowledge.
03
The Palenque

Made slowly. Made deliberately.

Our process begins with agave grown on our land and harvested only when it reaches maturity.

The piñas are slowly roasted in a traditional stone-lined earthen oven, milled by stone tahona, naturally fermented in wooden vats, and double-distilled in copper stills.

There are no shortcuts.

Only time, patience, and precision.

04
The People

Every bottle carries a human signature.

Mezcal is shaped by people long before it reaches the bottle.

From tending the fields and harvesting mature agave to fermentation and distillation, every step is guided by experienced hands and generations of knowledge.

Our work is deliberate, physical, and deeply connected to the traditions of our community.

The people behind Código 70470 are not separate from the mezcal.

They are part of what gives it its character.

05
Código 70470

A bottle that carries the story forward.

Código 70470 represents more than a place on a map.

It carries the land where our agave grows, the palenque where our mezcal is made, and the knowledge passed from one generation to the next.

Each bottle is an expression of San Juan del Río — produced at its source and made with a sense of place that cannot be imitated.

Rooted in the Land

Our mezcal begins long before distillation.

At Ruiz Distillers, we plant and care for our own agave in San Juan del Río, Oaxaca.

For years before an agave is ready for harvest, the fields require patience, physical work, and constant attention. We care for the land by hand, respecting the natural environment surrounding every plant and continuing practices that have shaped our community for generations.

Growing our own agave gives us a connection to every stage of the process — from the first planting to the final distillation.

For us, mezcal is not simply something we produce. It is something we grow.
From Our Land. By Our Hands.
Premium mezcal artesanal from San Juan del Río, Oaxaca, México.